Downtown Waterville has a vibrant new addition with the grand opening of Main Street Provisions on October 5th. This specialty store, located at 62 Main Street, is set to become a go-to destination for both Waterville residents and visitors seeking unique beverages, gourmet food items, and distinctive giftware, all with a focus on local Maine craftsmanship.
Occupying a beautifully renovated historic building, Main Street Provisions offers a welcoming 2,100 square foot retail space accessible from both Main Street and the Concourse. Zach Brann, the visionary behind this venture, envisions the store as more than just a retail space. “At Main Street Provisions, we’re not just opening a store; we’re creating a vibrant gathering place,” he explains. His aim is to connect customers with the best of Maine’s producers and artisans, offering a curated selection of craft beer, specialty groceries, and fine wines. The public is invited to explore the diverse range of locally sourced goods and experience the authentic flavors of Maine right in the heart of Main Street.
The transformation of 62 Main Street has been underway since April, with Brann overseeing extensive renovations to enhance the space. New lighting, flooring, signage, and fixtures have been installed, creating an inviting and modern shopping environment within the historic building. To offer a sneak peek, Main Street Provisions hosted a successful soft opening on October 4th, drawing a positive response from invited guests and local business stakeholders.
Exterior view of Main Street Provisions in Waterville, ME, a new specialty food and beverage store on Main Street.
Gabe Gauvin, Assistant Director of Economic Development and Strategic Projects at the Central Maine Growth Council, highlights the significance of this opening for the city. “The arrival of Main Street Provisions marks a significant milestone in the economic and retail development of downtown Waterville,” Gauvin states. He emphasizes that by offering a carefully chosen selection of craft goods, beverages, and locally made products, Main Street Provisions not only elevates the local shopping experience but also cultivates community pride and support for Maine’s talented creators. Gauvin further notes that Brann’s entrepreneurial spirit demonstrates the ongoing revitalization of Main Street as a dynamic center for commerce and community engagement, attracting both locals and tourists. Main Street Provisions is expected to have a lasting positive influence on the local economy, showcasing the best of Maine while breathing new life into a cherished downtown location.
Brann’s passion for craft breweries served as the initial inspiration for Main Street Provisions. He sought to establish a local retail destination where both residents and visitors could discover exceptional Maine-made products, including glassware, gift sets, and artisanal cutlery. The store’s inventory ranges from products crafted by local artisans to essential ingredients for creating the perfect charcuterie board. Main Street Provisions is committed to spotlighting artisans and smaller producers from across Maine and New England, and plans to host regular wine and beer tasting events to further engage the community.
Waterville City Manager Bryan Kaenrath also welcomes the new business. “By breathing new life into 62 Main Street, Main Street Provisions works to preserve our city’s rich historical assets while providing a welcoming space for residents and visitors to experience the best of what Waterville has to offer,” Kaenrath remarks. He adds that this investment enhances the charm and character of downtown Waterville and stimulates crucial economic growth. “The City of Waterville applauds Main Street Provisions for their vision and commitment to growing Waterville’s downtown retail landscape, ensuring that Main Street remains a vibrant and thriving destination for years to come.”
Main Street Provisions is open from 10 a.m. to 8 p.m., Monday through Saturday. For more details, visit their Facebook page at https://www.facebook.com/profile.php?id=100095084657797.
About Main Street Provisions:
Main Street Provisions is dedicated to offering a thoughtfully curated selection of craft beer, wine, and specialty treats designed to appeal to every taste. The store’s mission is to connect people with exceptional products and foster a warm, inviting atmosphere that feels like a true community hub.
