Discover the charm of old Tokyo at Nakamise-dori Street, a historic shopping passage dating back to the 17th century. Located in the heart of Asakusa and leading up to the iconic Sensoji Temple, Nakamise-dori street is one of Japan’s oldest shopping streets, brimming with traditional crafts, local snacks, and souvenirs passed down through generations.
Getting to Nakamise-dori Street
Nakamise-dori street is conveniently located just a 5-minute walk from Asakusa Station, served by the Ginza Line, Asakusa Line, and Tobu Skytree Line. Alternatively, a 10-minute stroll from Tawaramachi Station on the Ginza Line will also bring you to this historical street. The traditional entrance to Nakamise-dori street is through the majestic Kaminarimon Gate, a landmark in itself.
The iconic Kaminarimon Gate marks the traditional entrance to Nakamise-dori street in Asakusa, Tokyo.
Immerse Yourself in Asakusa’s Historic Atmosphere
As you pass through the imposing Kaminarimon Gate, Nakamise-dori street unfolds before you, stretching all the way to the Hozomon Gate, the second main gate of Sensoji Temple. Along this vibrant pathway, nearly 90 unique stalls compete for your attention, offering a delightful array of goods from traditional samurai swords to refreshing matcha ice cream. Throughout the year, Nakamise-dori street is adorned with seasonal decorations, reflecting the festive spirit of Japan. From silk plum blossoms and dragons for New Year to vibrant autumn foliage and delicate cherry blossoms in spring, the street transforms with the seasons.
A bustling scene along Nakamise-dori street, lined with traditional shops and vibrant with visitors in Asakusa, Tokyo.
Wandering through Nakamise-dori street, you’ll often encounter visitors dressed in traditional kimonos, adding to the authentic atmosphere. Lanterns adorn the street, creating a picturesque scene that makes it one of Tokyo’s most colorful and culturally rich destinations.
Indulge in Sweet Treats and Unique Souvenirs
A visit to Nakamise-dori street is incomplete without sampling the incredible street food on offer. Be sure to try Ningyoyaki, small sponge cakes filled with sweet red bean paste and often shaped like famous Asakusa landmarks. Another local favorite is freshly roasted Sembei rice crackers, with their savory and aromatic appeal. Simply follow your nose and you’ll discover stalls selling juicy fried meat croquettes (menchi-katsu), sweet melon pan (melon bread), and cooling matcha ice cream to satisfy your cravings.
Delicious street food and snacks are a highlight of Nakamise-dori street, offering a taste of local Asakusa flavors.
For souvenirs, popular choices include charming Maneki-Neko lucky cat figurines, beautiful hair ornaments, elegant fans in a rainbow of colors, and handcrafted Japanese umbrellas. Nakamise-dori street is the perfect place to find unique mementos of your trip to Tokyo.
Nakamise-dori Street After Dark: A Different Kind of Charm
Even after the Sensoji Temple and shops begin to close around 5 pm, Nakamise-dori street retains its allure. At night, the shop shutters become an attraction in themselves, many adorned with painted landscapes, festival scenes, and glimpses into old Japan. Furthermore, the main hall of Sensoji Temple and its iconic pagoda are illuminated after sunset, offering a chance to admire these famous landmarks with fewer crowds and a different perspective.
Nakamise-dori street offers a captivating blend of history, culture, and culinary delights, making it a must-visit destination for anyone exploring Tokyo and seeking an authentic taste of traditional Japan.
