Steinway Street in Astoria, Queens, once the vibrant commercial hub of the neighborhood, is set to undergo a significant transformation. A $12 million investment from Mayor Eric Adams’ administration, through the Strategy for Equity and Economic Development (SEED) Fund, has been earmarked for a comprehensive street redesign. This initiative aims to revitalize the Steinway Street corridor, which has faced economic challenges over recent decades, primarily due to declining pedestrian safety and the shift in shopping habits.
The decline of Steinway Street as a premier shopping destination began approximately half a century ago with the opening of the Queens Center Mall in Elmhurst. This led to a shopper exodus, leaving many storefront businesses on Steinway Street struggling. For years, inadequate pedestrian infrastructure and traffic concerns have been cited as major factors contributing to this downturn. The newly announced investment seeks to directly address these issues and breathe new life into this vital commercial artery.
The planned street redesign, spearheaded by the Department of Transportation (DOT), includes several key improvements. Midblock curb extensions will be implemented at three locations along Steinway Street, specifically between 30th and 34th Avenues. These extensions are designed to enhance pedestrian safety by shortening crossing distances and calming traffic. Furthermore, the project will introduce new public spaces at these curb extension locations, creating more inviting areas for pedestrians. Two new green spaces are also planned, one at the iconic Steinway Landmark Clock and another at Municipal Parking Lot #2, situated between Broadway and 31st Avenue. These green spaces aim to beautify the streetscape and provide much-needed respite in the bustling commercial area.
Overhead view of a street intersection with pedestrian crossings and traffic.
“With this catalytic investment in Steinway Street, we are supporting local small businesses, improving pedestrian safety and circulation, and helping create a more vibrant corridor for neighbors,” stated Department of City Planning Director Dan Garodnick. He also highlighted the broader impact of the SEED Fund and City of Yes zoning changes in supporting neighborhoods across the city.
Echoing this sentiment, DOT Commissioner Ydanis Rodriguez emphasized the safety and aesthetic benefits of the project. “These capital investments will deliver concrete safety upgrades and help beautify what is one of Queens’ premier shopping and dining corridors,” Rodriguez said. He explained that the mid-block curb extensions will naturally reduce vehicle speeds, while the new pedestrian space enhancements will collectively make Steinway Street a more welcoming destination for shoppers and diners alike.
Cars and traffic congestion on Steinway Street in Astoria, Queens.
Local community leaders have expressed strong support for the Steinway Street redesign. Community Board 1 Chairwoman Marie Torniali, who also serves as the executive director of the Steinway Astoria Partnership, conveyed her organization’s enthusiasm. “The Steinway Astoria Partnership is grateful and delighted to see these long desired streetscape improvements coming to Steinway Street,” Torniali stated. She added, “We have advocated for these green spaces and public spaces for many years and are heartened to see them come to fruition. These elements will go a long way in creating our vision of creating a pedestrian friendly environment here on Steinway Street which will help revitalize this great commercial corridor.”
Queens Borough President Donovan Richards also voiced his support, emphasizing the positive impact on small businesses and the local economy. “These funds will strongly improve pedestrian circulation and safety along Steinway Street and help support a deep, equitable and sustainable post-pandemic recovery of that corridor and of the entire Astoria neighborhood,” Richards said. He expressed his anticipation for continued collaboration with the administration on similar projects to enhance streetscapes and promote economic opportunity throughout New York City.
The announcement of the Steinway Street investment comes shortly after a significant community demonstration advocating for enhanced street safety in Astoria. Hundreds of residents recently marched to remember victims of traffic violence and demand more action to protect pedestrians. This context underscores the timeliness and importance of the street redesign project in addressing community concerns.
A crowd of people marching and holding signs in support of street safety.
Council Member Tiffany Cabán acknowledged the streetscape improvements as a positive step towards broader street safety. “I welcome these streetscape improvements, which are a good step on the way to what we truly need in order to end traffic violence and save the lives of our neighbors: neighborhood-wide street safety planning,” Cabán stated. While praising the midblock curb extensions, she emphasized the need for more extensive and comprehensive street safety measures to ensure Astoria is truly safe for pedestrians, cyclists, and individuals with mobility impairments.
In conclusion, the $12 million redesign of Steinway Street in Queens represents a significant investment in the future of this historic commercial corridor. By prioritizing pedestrian safety, enhancing public spaces, and incorporating green elements, the project aims to revitalize Steinway Street, attract shoppers and businesses, and create a more vibrant and welcoming environment for the entire Astoria community. The initiative is a crucial step towards addressing long-standing issues and fulfilling the community’s vision for a thriving Steinway Street.
